RoofWright signs innovation partnership with Dragons Den bidder

Look out for innovative start-up OGEL who enter the lair of five of Britain’s best-known

business people in the hit BBC investment program, Dragons Den, on Thursday 8th July at

OGEL has developed a system that turns waste plastic into anything from houses to flood
defences to humanitarian shelters and garden offices, and what’s even better is that it’s
reusable and you can turn it into something different each time… just like Lego®

‘We have been developing our product over six years’ explained founder Gary Giles ‘and a
glowing endorsement, and potentially the offer of investment from one of the Dragons
could give us the kick start we need as we launch across the UK from June.’

Speaking about their involvement Managing Director of RoofWright Dave Blakeman
commented, “as a software design company we are regularly asked to get involved with
new and exciting projects, and this one really resonated with us. Our core business is the
design of software for outdoor building such as conservatories, orangeries, extensions, and
garden rooms, and the OGEL product fitted naturally into that group. We have created an
app to enable their customers to design buildings to their own exact requirements”.

“It is an incredible product, and we are delighted to be associated with it”.

Despite a challenging year in 2020 developing the block-like invention under Covid
restrictions, OGEL still managed to notch up a trio of successes: finalist in the European
Recycled Plastics awards, North East Disruptor of the year for founder Gary Giles; the hat
trick was completed when they were approached by the BBC to appear in the 2021 series of
Dragons Den.

OGEL, and E3 Design, both based in the North East, alongside RAM Extrusion based in the
West Midlands have developed the system to use 100% recycled polystyrene as its source
material – the first ever to be globally patented.

‘A project of this size and scope requires a wide collaboration and luckily we’ve achieved
this with a brilliant group of companies, coming together to turn a good idea into a fully
working, game-changing product’ explained Gary.

‘The system is designed to be simple, fast, light, and reusable. Also, the final OGEL buildings
are significantly warmer than similar structures made of wood and brick’ he added.

OGEL launches with two products, TASKPOD, a home office designed for the new ‘work
from home’ employee without the space for a dedicated room elsewhere in the home, and
GARDEN LIVING a series of flexible garden buildings to enable families to maximise their
outdoor area with the option to change the layout, or dismantle and transport if they move

‘To show the versatility of the system we’ve also designed and built a dog kennel that we
call an OGHOUSE, but we’re so busy with the other products in the range that we may have
to wait till 2022 before bringing the Eco Pooch Palace to market!’ said Gary.

“When we manufacture in recycled plastic, we are usually making the most throwaway
items from the most permanent materials into something new so it’s great to be recycling
that waste into something with a longer life use, and the fact it can be used for
humanitarian shelters and flood defence makes it a force for good as well’ added Gary.

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